50 BUsiness classics
Your Shortcut to the Most Important Ideas on Innovation, Management, and Strategy
By: Tom Bulter-Bowdon
Business & Economics/General & Leadership
Brand new title in the bestselling series.
50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber’s The E-Myth Revisited to contemporary business ideas seen in the rise of the tech giants like Google, Apple and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Katherine Graham, as well as lesser-known stories including the creation of publishing giant Penguin and Chinese behemoth Alibaba.
Here you’ll find the texts and ideas that matter in Entrepreneurship, leadership, management, strategy, business history, personal development, technology, and innovation.
Summarizing the smartest thinking for today’s professional success, this book will provide inspiration and insights for entrepreneurs, executives, and students of business and management alike.